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I design clarity in complex products

10+ years helping B2B teams simplify workflows and build experiences that drive activation, retention, and growth.

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Responsive web, Mobile App

Personalised 

recommendations

# Saas
# CRM

Powerful agency-tailored SEO software designed for pros

Personalised 

recommendations

2025
 

SE Ranking

Web

SaaS Platform – Designing for Growth

# B2B 
# Growth
# SaaS
# SEO
# AI
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Responsive web, Mobile App

Personalised 

recommendations

Silq is a freight forwarder with on-site teams who perform quality inspections and data collection.

Personalised 

recommendations

2021 - 2022
 

SILQ

Responsive Web

Supply Chain CRM – Freight Forwarding Operations

# B2B 
# SaaS
# CRM
# Global Trade
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Content Management System for Bank employees, Savings app, Apps for developers

Backbase

2019 - 2020
 

Responsive Web and Mobile app

Fintech

# B2B 
# B2C
# Fintech
# CRM
# Banking
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Responsive web, Mobile App

Personalised 

recommendations

# Saas
# CRM

Document Processing Tool for Developers

Personalised 

recommendations

2022 - 2024
 

Sensible

Responsive Web

SaaS Platform – AI Document Processing

# B2B 
# B2C
# SaaS
# AI
# Dev tools
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# B2B 
# Shipment
# Freight-forwarder
Responsive design, Mobile App

CRM - Global Trade

# B2B 
# Shipment
# Freight-forwarder

An online tool where you can manage all aspects of your orders. Access your shipments, invoices, carbon emissions, temperatures and more, online or using a mobile app.

myHillebrand

2018 - 2019
 

Responsive Web, Mobile App

Global Trade CRM – Shipment Tracking

# B2B 
# Shipment
# Freight-forwarder
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